Agent Provocateur Spring/Summer collection

Creative director, Sarah Shotton and photographer, Mario Sorrenti have worked together to create a series of photographs to promote AP’s s/s 17 collection. The campaign is inspired by the foot fetish photography of Elmer Batters.
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The series of photogrpahs ‘show an intimate portrayal of the female form in fluid movement’ and capture Elmer Batter’s recognizable style with use of 70’s colours, american home scenes, angular perspectives and inventive cropping.

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I was particularly drawn to this because as a company, AP don’t just create and retail lingerie, they reference to iconic artists and photographers.

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